- Search Analytics for Content Strategy: Content Strategy Group of NYC 09/2009
- Search Analytics and Gambling – How Similar They really Are – Having had to describe what I do to more relatives than I care to remember recently pushed me to be creative in getting people to understand analytics. So like any storyteller I had to relate to them, so I chose gambling. If you can understand how card games are structured and have ever played a card game you can learn the basics of analytics.
- Brand Websites Must DIE! – Designers, clients, & UX folks alike need to STOP treating ‘brand websites’ as such and instead learn about the basic online business models to improve design, the experience, & show ROI EVEN IF YOU DON’T SELL ANYTHING!!!!
- Search Analytics – Keynote eMetrics Madrid 06/2009 – eMetrics Madrid Spain 2009 Keynote presentation on Search Analytics: Conversations With Your Customers. (Presentation in English)
- Designing Outcomes for Usability – Usability Processionals Association NYC 2/09
Marko Hurst
Insightful Analytics
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